After successfully conquering terrain in Europe, ParkMan has made the big leap across the ocean and achieved the ultimate milestone: as of May 2017, we have our first client in the U.S.A.
What does it mean to manage customers in a better way? It means two things: added value for your parking company, and added value for the drivers. The key thing is to know who the customers are. Do you?
I watched a panel discussion about smart parking some time ago, and while it was very interesting and insightful, it also revealed the segmentation of the industry. There was talk about silos, polarization and misunderstandings between different stakeholders. How could the dialogue be improved?
Every business owner would prefer it if the business was going even better. Even when it’s already good, and especially if it isn’t where you would hope. Parking is no different. Fortunately, new technology has brought about growth methods that can be introduced without risking the existing business.
Is it too early in the year for an update? We think not, because so much has already happened. As the beginning of 2017 has rolled around, the first launches are already behind us and that’s something we’d like to tell a little bit more about. We’re excited to see ParkMan users in more and more places.
When we think about parking, our mind goes to different physical constructions and items: garages, parking meters, gates, receipts, tickets. Some of them are necessary, but some of them are just a remainder of a time when we didn’t have software to cover all that, and do it better.
People are always on the lookout for a new, cheaper, better and faster service. How, in today's competitive environment, can you create customer loyalty in an anonymous industry like parking?